News >  ZTT, Focuses on Precise Branding

ZTT, Focuses on Precise Branding

2017/3/27 0:00:00
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Nantong, March 12 2017, ZTT Group - leading global manufacturer of cable systems, received a letter of congratulations from Mr. Liang Zhongguo, as the Executive Chairman of International Brand Federation & Chief Band Officer Union Chairman, celebrating ZTT’s first “Brand Day” anniversary.

In 12 March, 2016, Mr. Liang had inspected ZTT on the brand construction and given keynote speech “Brand Construction”. As intangible property, brand has cohesiveness and diffusion and can be powerful motivation for enterprise’s development. Since the establishment of ZTT, We are paying more attentions to Band Shaping, making “Band Advertisement & Promotion” as the key part of construction of company culture. Realized the competition of market economy actually is the competition of the brand awareness, reputation and loyalty, we take “Quality is life & honor” as the quality policy of ZTT.

ZTT has formally appointed “Chief Band Officer” and set offices in 52 overseas countries and 31 national provinces, built the complete technological service system and after-sales support to provide our partners with better service. With the first-rate brand image, ZTT has got all the praise like “The Most Reliable Cooperative Partner” regarded by State grid, “Supporting the Green Operating Environment of Rail Transportation” thought by CRRC, “Benchmark Enterprise in Green Manufacture” evaluated by China Mobile.

No pains, no gain. With the growing increasingly influence in the industry, ZTT has achieved “China Electronic Information Top 100 Enterprise”, “Top 500 Chinese Enterprise”, “Top 10 Electronic Competitive Enterprise of China Optical fiber & Cable”, “The Top 10 Competitive Enterprise of China Optical Communications” with the growing industrial status and the International marketing competitiveness.

ZTT Group

ZTT (Jiangsu Zhongtian Technology Co., Ltd.) embarked on its pioneering journey in optical fiber communications in 1992 and made its foray into the smart grid sector in 2002. Expanding its vision, ZTT embraced renewable energy products in 2011, marking a significant evolution. By 2020, the company had successfully extended its reach to 160 countries and regions, earning recognition as a global leader in its field. ZTT remains steadfast in its commitment to promoting sustainable practices, driving green and low-carbon development initiatives, and aligning with national goals to peak carbon dioxide emissions by 2030 and achieve carbon neutrality by 2060. As a champion of green manufacturing, ZTT actively contributes to regional economic growth and environmental stewardship.